Shark Tank India 2 4th January 2023 Written Update, Today's Pitches, Brands

Shark Tank India 2 4th January 2023 Written Update, Today's Pitches, Brands

Shark Tank India 2 4th January 2023 Written Update: SharkTank India 2023

Today's Shark Tank India 2 4th January 2023 episode starts with two American sisters, named Rebekah and Ariella telling the Sharks about their healthcare brand, Atmosphere Kombucha.

Atmosphere Kombucha Gut Health Care Drink

Anupam Mittal urges the sisters to talk in Hindi, and when they do, all of them get pleasantly surprised.

Aman Gupta jokes, by saying he thought he came on Shark Tank US set.

Rebekah tells the Sharks that their drinks are based to improve gut health and are made by fermenting green tea with yeast.

Atmosphere Kombucha demand 75 lakhs at 3% equity for a valuation of 25 crores.

The selling price of Kombucha is 220 rupees and Aman says it feels as if it is a "videshi" (foreign) concept. 

However, the problem strikes when Namita Thapar questions them about what will happen once Kombucha reaches the distributor and for some reason, they aren't able to store it in a refrigerator.

Rebekah agrees with Namita and says that the Kombucha will then become sour.

Peyush Bansal, Aman, & Namita back out but Anupam gives them a deal of 75 lakhs at 20% equity with a valuation of 3.75 crores. 

Vineeta Singh also offers them a deal of 30 lakhs for 10% equity and 45 lakhs in debt at 12% interest.

However, Rebeka and Ariella decline Vineeta's offer and give a counteroffer to Anupam for 75 lakhs at 8% equity but Anupam quotes it as impossible and wishes the sister the best of luck.

STAGE OTT Platform For Haryanvi Web Series, Films, Etc.

The second set of entrepreneurs comprises of Parveen Singhal, Vinay Singhal, and Shashank Vaishnav who bring immediate positivity to the Shark Tank India set.

They tell the sharks that their product, STAGE, is an OTT platform that showcases web series, films, and other serials in local dialects of India.

Their annual subscription/recharge is 400 rupees per year. STAGE demands 3 crores for 1% equity for a valuation of 300 crores.

The Sharks become emotional when STAGE entrepreneurs reveal their previous company WittyFeed, which was the second largest company after Buzzfeed in the world.

However, one day, Facebook de-platformed them which used to fetch the most traffic.

Peyush Bansal asks them about their business model and the founders reveal that through Shark Tank, they want to raise funds and produce more content.

Together, Peyush, Namita, and Aman offer STAGE founders 1.5 crores at 0.6% equity and 1.5 crores debt at an 18% interest rate.

The STAGE founders accept the deal & Aman says this is what the identity of real entrepreneurs is for building a 300 crore company after losing one.

GIRGIT Children Clothing Brand

The third brand to introduce itself in front of the Sharks is Girgit, a color-changing magical clothing brand for kids & adults.

Started by a married couple, Pooja Shah and Benoy Shah, they utter a desire for 20 lakhs at 10% equity at a valuation of 2 crores. 

Peyush asks them if Girgit name could have a negative connotation for their brand and Vineeta laughs and asks Peyush if someone ever called him a "girgit". 

Pooja reveals that she is the CEO of Girgit and has built this brand under her husband's guidance.

She says 65% of sales come from Whatsapp and 25% of sales come from exhibitions.

Peyush backs out, including Namita and Anupam who ask them to strategically focus either on kids or on adults.

However, Namita offers Girgit a deal of 20 lakhs for 20% equity for a valuation of 1 crore. 

Benoy makes a counteroffer for 20 lakhs at 15% equity but Namita denies and the deal is then accepted by the Shah couple for 20 lakhs at 20% equity for a valuation of 1 crore. 

End of today's Shark Tank India Season 2 4th January 2023 written update.

To download Shark Tank India Season 2 all episodes or watch today full episode (4 January 2023) online, go to

Cached Saved on: Wednesday 25th of January 2023 09:19:24 AMCached Disp on: Sunday 29th of January 2023 12:14:29 PM